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Introducing virtual office and contact person service in Estonia
Media Scope Group is pleased to announce the launch of virtual office in Estonia, a solution designed to help in building the presence in Estonia, establishing and running the Estonian company. The virtual office service consists of: We can act as an authorized contact person due to an activity license issued by Estonian Tax and…
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AI Awards: Media Scope Group is Leading Behavioural Communications Firm of the Year – Estonia
We are incredible happy to announce that Corporate Vision Magazine has named Media Scope Group the Leading Behavioural Communications Firm of the Year in Estonia and our company has received Artificial Intelligence Award. Artificial Intelligence Awards honor the AI pioneers who work to ensure that only the best solutions are available for businesses and consumers.…
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Dawid Wiktor to speak at 7th Birthday of Estonian e-Residency
Media Scope Group, the company behind Launchpad, a modern business, startup and consulting platform, is pleased to announce its participation at 7th Birthday of Estonian e-Residency. Dawid Wiktor, CEO of Media Scope Group, will present the journey of e-resident. Then, on the expo area, Dawid will present and discuss Media Scope Group’s approach to advertising technologies, data modelling, audience…
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Media Scope Group Nominated as a Top Big Data Company in Estonia by Data Magazine
We are happy to announce that Data Magazine nominated Media Scope Group, an Estonian behavior change agency and data-driven communications firm, as a top Big Data company in Estonia. At Media Scope Group, we are committed to building big data and advanced data analytics solutions to revolutionize the relationships between brands, organizations, and audiences. By…
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What happens when the campaign is for something that really matters?
There are many measures that define the success of a communication campaign: correctly fulfilling the client’s brief is often the first hurdle, thereafter popular feedback from the viewing public is a good marker, and finally some sort of formal recognition from the industry, such as a marketing award, is often regarded best of all. But…
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Media Scope Group is now authorized tax representative of non-residents
We are pleased to announce that Media Scope Group OÜ, an Estonian-based company, has received an activity license from the Estonian Tax and Customs Boards (Maksu- ja Tolliamet, MTA) to provide fiscal and tax representation services in Estonia to non-residents. In the decision on granting a license, the Estonian tax authority stated: The Tax and…
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Media Scope Group launches Athena for cookieless world
Media Scope Group announces Athena, a new global data venture and a powerful, privacy-friendly digital mind that empowers marketers to drive cookieless, data-enabled growth powered by distributed AI. To help clients realize the value of their first-party data and the power of Athena, Media Scope Group will consult on and implement their data and strategies,…
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Media Scope Group Congratulates President-Elect Joe Biden
Media Scope Group, the leader in the provision of behavioral communications and advanced data analytics, would like to congratulate President-elect Joe Biden and Vice President-elect Kamala Harris on their historic victory. Media Scope Group, contracted by activists, was instrumental in identifying supporters, persuading undecided voters, mobilizing young voters, driving turnout to the polls, and combating…
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Media Scope Group nominated as a top market research startup of 2020 by The Startup Pill
Media Scope Group was nominated as a top startup in the ranking of the best market research startups of 2020 by The Startup Pill. This article showcases Startup Pill’s top picks for the best Market Research startups. These startups are taking a variety of approaches to innovating inside of Market Research industry and around the…
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Correlation is a vanity metric
Author: Dr. Jack GillettAdapted from a talk given at UCL London Correlation is a vanity metric – here I’m taking the phrase ‘vanity metric’ from Eric Ries’s excellent book ‘The Lean Startup’. In his words, ‘vanity metrics’ are metrics that “sound good, are easily manipulated, and [not without a touch of irony here…] do not…
