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The upcoming BRICS Summit 2024 – Trends in Western media narratives
The upcoming BRICS Summit in Kazan, Russia, is a significant event in the international arena, drawing attention from analysts, media, policymakers and the global public. This article provides a comprehensive and detailed examination of the key trends in the coverage of the summit by the Western media, focusing on the expansion of BRICS, geopolitical rivalries,…
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What is the Belt and Road Initiative
China launched the Belt and Road Initiative (BRI) in 2013, which is an expansive infrastructure development endeavor. Its primary goal is to foster connectivity and collaboration among Asia, Europe, Latin America, and Africa by constructing roads, railways, ports, and other infrastructure projects. Encompassing 151 countries, this initiative has the potential to positively impact over 60%…
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Latin America: Increasing the public image of one of the largest Asian pharmaceutical companies
One of the largest pharmaceutical companies in Asia asked Media Scope Group to help in increasing the public image of the company in Latin America to popularize the company’s COVID-19 vaccine. At the time, the vaccine giant wanted to strengthen the position on the market and take more active role in helping the region to…
