Dawid Wiktor
Chief Executive Officer

Dawid Wiktor is the founder and Chief Executive Officer of Media Scope Group.
Dawid is president of the Estonian-Chinese Chamber of Commerce and serves on the Board of Directors of the UAE-China Chamber of Commerce, the AI For Developing Countries Forum (AIFOD), the UECN Industry and Commerce Chamber.
He is accredited as an expert at the European Commission and other institutions, and a member of the EU-US Trade and Technology Council (TTC). Dawid serves in an advisory capacity to several organizations and companies. Before founding Media Scope Group, Dawid founded Inspire and held management and advisory positions in several enterprises and consumer companies, as well as advising governments.
Speeches, opinions and posts
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A few words on why PR and marketing are the foundation of business success
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Employers must treat employee wellbeing as one of top priorities
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On EU-Mercosur free trade agreement and creating lasting value for all stakeholders
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AI-driven reputational harm is a growing crisis of the AI era
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Brands are turning to storytellers over AI. You should too.
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Why impact initiatives strengthen your brand and amplify PR success
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Why you need to treat PR as important as hiring a lawyer or a consultant
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Zero‑budget PR: Some practical tips for small companies
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Cultural sensitivity shapes international public relations
