Strategic communications services that make an impact.
Comprehensive strategic communications services
Media Scope Group is a trusted partner in navigating the complex world of strategic communications. We are dedicated to empowering our clients by transforming their strategies into actionable steps and effective communications that steer their organizations towards their envisioned goals.
Our philosophy
We adopt a comprehensive approach to strategic communication, focusing not just on strategy formulation but also on its practical implementation that permeates the daily operations of the organization. We believe that a successful strategy communication is a blend of organizational culture, strategic priorities, and societal discourse, crafted into an engaging narrative. A narrative that resonates with people, compelling them to listen and engage, and one that is distinctively representative of each organization.
Our expertise
Our strategic communication advisors are a diverse group of professionals, bringing together a wealth of expertise from fields such as strategic communications, organizational culture, public affairs, public relations, storytelling, investor relations, sustainability consulting, advertising, business anthropology, and brand development. We assemble a dedicated team for each client, custom-built to address the unique challenges at hand, and have the capacity to leverage the knowledge of our extensive network of colleagues from across the globe when required.
Public relations
Our public relations services aim to shape and maintain the image of a company or individual in the eyes of the client’s various “publics.” What is a “public” exactly? A public, in PR terms, is anyone who ever has or ever will form an opinion about the client. We manage the spread of information between an individual or an organization and the public to build a favorable image and establish a strong relationship with the audience.
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Public affairs
Public affairs is a term used to describe an organization’s relationship with stakeholders. These are individuals or groups with an interest in the organization’s affairs, such as politicians, civil servants, customers and local communities, clients, shareholders, trade associations, think tanks, business groups, charities, unions, and the media. We help our clients to influence public policy, build and maintain a strong reputation and find common ground with stakeholders.
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Media advisory
Our media advisory services involve handling communications with the media. This includes creating press releases, arranging interviews, and developing media strategies. We act as the bridge between our clients and the media to ensure that our clients’ message is communicated accurately, effectively, and to the right audience.
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Reputation management
Reputation management involves controlling or shaping an individual’s or business’s reputation. We use this strategy to counter negative public perception and build a positive reputation. We monitor the reputation of an individual or brand on the internet, addressing content which is potentially damaging to it, and using customer feedback solutions to get feedback or early warning signals to reputation problems.
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Stakeholder engagement
At Media Scope Group, we understand the importance of building strong relationships with all stakeholders. Our stakeholder engagement strategies and tactics are designed to identify key stakeholders, understand their needs and concerns, and develop strategies to engage them effectively. We provide stakeholder mapping, engagement planning, and the development of stakeholder communication materials.
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Digital communications
In the digital age, effective online communication is key. Our experts leverage digital platforms to communicate with our clients’ stakeholders. This includes managing our clients’ social media profiles, creating engaging digital content, optimizing their websites for search engines, and analyzing digital communication data to inform their strategy.
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Crisis communications
Crisis situations require careful and effective communication. Our crisis communications service is designed to manage communication during and after a crisis to minimize damage to our clients’ reputation. We provide a comprehensive crisis communication plan, spokesperson training, and ongoing support and advice during and after the crisis.
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Internal communications
Interacting effectively with the media is a skill that can be learned. Our media training service provides training for our clients’ representatives, teaching them interview techniques, message development and crisis communication skills.
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Media training
Interacting effectively with the media is a skill that can be learned. Our media training service provides training for our clients’ representatives, teaching them interview techniques, message development and crisis communication skills.
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Event management
Events are a powerful way to communicate our clients’ message. Our event management service is designed to plan and execute events that align with our clients’ strategic communication goals. This includes event planning, promotion, execution, and post-event analysis.
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Why choose Media Scope Group?
Experience and expertise
Our team comprises seasoned professionals with extensive experience in strategic communications, public relations, public affairs, government relations, marketing, and consulting.
Tailored strategies
We recognize that every client’s needs are unique. We take the time to understand our clients’ goals, challenges, and priorities, allowing us to develop tailored strategies that address their specific requirements and deliver measurable results.
Comprehensive approach
Our strategic communications services are comprehensive and integrated, encompassing public relations, public affairs, advocacy, analysis, stakeholder engagement, digital communications and leadership. This holistic approach ensures that our clients receive 360-degree solutions to their needs.
Network and relationships
Our extensive network of experts and contacts, including government officials, policymakers, industry professionals, marketing experts, influencers and media professionals, allows us to effectively engage with key stakeholders and amplify our clients’ messages to the right audience.
Proven track record
Over the years, we have built a strong track record of success, helping our clients achieve their objectives, navigate complex regulatory environments, and shape public opinion in their favor.
At Media Scope Group, we are committed to delivering exceptional strategic communications services that drive positive change, influence the public and policy outcomes, enhance our clients’ interests and reputation. Contact us today to learn how our expertise can help you thrive in the ever-evolving landscape.
Media Scope Group
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Media Scope Group is a registered trademark of Media Scope Group OÜ.