Media Scope Group and Tencent Cloud strengthen partnership to drive digital transformation in Central Europe

Logos of Media Scope Group and Tencent Cloud.

Media Scope Group and Tencent Cloud today announced the extension of their partnership to further empower organizations and drive digital transformation in marketing across various industries.

This collaboration between strategic communications and advisory firm, Media Scope Group, with its deep local knowledge and expertise, and world leading internet and technology company, Tencent, known for its advanced technology and cloud-based solutions, has enabled businesses to drive their digital marketing transformation efforts forward.

Since 2022, the two companies have successfully helped numerous organizations migrate to the cloud, implement advanced digital solutions, enhance their digital presence, and bolster security measures, all while maintaining cost efficiency. Under the partnership, organizations can access the integrated services of Media Scope Group in conjunction with Tencent Cloud’s cutting-edge digital tools, including Cloud Lighthouse and Cloud Object Storage (COS):

  • Tencent Cloud Lighthouse is a one-stop cloud server service that is suitable for lightweight business scenarios. It is an ideal solution for SMEs and developers, supporting various use cases such as building websites, web applications, mini programs, mini games, online stores, cloud storage, image hosting, audio/video services, and development and test environments. With Lighthouse, users can deploy applications using cost-effective resource packages and preconfigured popular open-source software at a favorable price.
  • Tencent Cloud Object Storage (COS) is a distributed storage service that allows users to store unlimited amounts of data from anywhere using HTTP/HTTPS protocols. It imposes no restrictions on data structure or format and has no bucket size limit or partition management, making it suitable for various use cases such as data delivery, data processing, and data lakes. COS offers a web-based console, multi-language SDKs and APIs, a command line tool, and graphical tools. It is compatible with Amazon S3 APIs, enabling quick access to community tools and plugins.

As a subsidiary of the global technology giant Tencent, Tencent Cloud is renowned for its leadership in the cloud services sector. As one of the leading technology brands globally, Tencent is the driving force behind popular platforms such as Weixin/WeChat and QQ, along with several renowned games. Since 2013, Tencent Cloud has been at the forefront of cloud services, developing solutions based on advanced technologies such as AI, Big Data, and IoT. Bringing Tencent Cloud’s innovations to the European market, Media Scope Group aims to provide essential tools for the digital transformation in marketing of various industries.

Recently, The UAE-China Chamber of Commerce has successfully utilized Tencent Cloud solutions, with managed services provided by Media Scope Group, to host its websites and digital tools while ensuring robust data security. This collaboration is further strengthened by the public relations and marketing services delivered by Media Scope Group. Additionally, the AI For Developing Countries Forum, a global forum advocating for the interests of developing nations and fostering dialogue on inclusive technological advancements, has significantly benefited from the solutions offered by Media Scope Group and Tencent Cloud, as the offerings are essential for the organization’s logistics, communication, and events held at UN venues. Furthermore, the Estonian-Chinese Chamber of Commerce has leveraged the joint solutions from Tencent Cloud and Media Scope Group to enhance its digital presence, host digital tools, improve data security, and reduce cloud-related expenses.

Fred Sun, General Manager of Europe, Tencent Cloud International, said, “We are excited to partner with Media Scope Group, bringing our technological innovations and over 20 years of experience in building large-scale digital ecosystems to the local market. Together with Media Scope Group, we look forward to boosting the digital transformation of marketing services in Europe by leveraging our high-performance, easy-to-maintain, and flexible cloud services.”

Media Scope Group is an international strategic communications and advisory firm with operations spanning Europe, Asia, and Africa. The company specializes in public relations, marketing, public affairs, digital transformation, and consulting. In 2023 and 2024, Media Scope Group played a key role in supporting the organization of the AI Global Forum at the United Nations headquarters in Geneva and its office in Vienna.

Dawid Wiktor, Chief Executive Officer, Media Scope Group, said, “Since forming our partnership in 2022, Media Scope Group and Tencent Cloud have successfully assisted numerous companies and organizations in their marketing digital transformation journeys. With the extension of our collaboration, we are confident in our ability to provide industry-leading services to organizations and assist them in evaluating their businesses.”

About Media Scope Group:

Media Scope Group is a multinational strategic communications and advisory firm specializing in delivering bespoke communication strategies and digital transformation solutions across a diverse array of industries. With operations spanning Europe, Asia, and Africa, our mission is to empower businesses with the tools and strategies they need to thrive in a digital-first world. Media Scope Group excels in public relations, marketing, public affairs, digital transformation and consulting, ensuring our clients are always at the forefront of innovation and industry leadership.

About Tencent Cloud:

Tencent Cloud, one of the world’s leading cloud companies, is committed to creating innovative solutions to resolve real-world issues and enabling digital transformation for smart industries. Through our extensive global infrastructure, Tencent Cloud provides businesses across the globe with stable and secure industry-leading cloud products and services, leveraging technological advancements such as cloud computing, Big Data analytics, AI, IoT, and network security. It is our constant mission to meet the needs of industries across the board, including the fields of gaming, media and entertainment, finance, healthcare, property, retail, travel, and transportation.