Elections to the European Parliament: Catalonia

In 2019, Media Scope Group was contracted to support digital campaigns of the Catalan pro-independence political parties (mainly Together for Catalonia) and activists through behavioral communication and mass messaging.

Media Scope Group researched current and past supporters, opposition and media to develop a communication strategy and deliver a highly targeted campaign to increase the support for the pro-independence parties to help them introduce more MEPs to the European Parliament. We combined target audience analysis, Audience Insight-based Mass Messaging (AIMM) and predictive analytics to forecast voters behavior to influence them through communication campaign.

The Catalan pro-independence parties won 5 mandates in the elections to the European Parliament.

Learn how Media Scope Group can help your political campaign.

Media Scope Group

Media Scope Group is the leading behavior change and data-driven communications firm. We work across the global commercial, political, social and defense sectors.