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Correlation is a vanity metric

Author: Dr. Jack GillettAdapted from a talk given at UCL London Correlation is a vanity metric – here I’m taking the phrase ‘vanity metric’ from Eric Ries’s excellent book ‘The Lean Startup’. In his words, ‘vanity metrics’ are metrics that “sound good, are easily manipulated, and [not without a touch of irony here…] do not necessarily correlate with the numbers… Read More »Correlation is a vanity metric

E-Residency: 5 rapidfire questions to Media Scope Group CEO Dawid Wiktor

Psychographic and behavioral, digital mind

Dawid Wiktor is CEO and founder of Media Scope Group. I caught up with Dawid over email recently to learn about his entrepreneurial journey and how he finds running an Estonian company with e-Residency. What does your e-Residency company do in a nutshell? Media Scope Group is a data-driven behavioural communications company dedicated to helping our clients better understand and… Read More »E-Residency: 5 rapidfire questions to Media Scope Group CEO Dawid Wiktor

Meet us at the European Economic Congress 2020

European Economic Congress (EEC 2020)

Meet us at the International Congress Centre in Katowice during the European Economic Congress 2020! The next, 12th edition of the European Economic Congress (EEC) will combine tradition and innovation. It will be solidly as before and at the same time different – more interesting, more attractive. 2020 has been – in economy, industry, the MICE sector and history of… Read More »Meet us at the European Economic Congress 2020

Media Scope Group launches a new solution for doing business without costs

Media Scope Group logo

We are thrilled to announce the launch of the Launchpad by Media Scope Group. With Launchpad it is possible to do business from anywhere in the world without having to register the company and incur costs associated with running the company. Launchpad by Media Scope Group is an ideal program for all those who plan to start their adventure with… Read More »Media Scope Group launches a new solution for doing business without costs

Media Scope Group CEO Dawid Wiktor on efficient coordination of distributed teams

Media Scope Group logo

As the company grows, at the head of each group of employees, at least some of whom work remotely, must be an experienced strategist who will skillfully command them. Such a person simultaneously creates plans, organizes meetings, provides necessary tools, resolves conflicts, represents the team before the board, collects, analyzes and provides feedback, and above all: takes responsibility. A good… Read More »Media Scope Group CEO Dawid Wiktor on efficient coordination of distributed teams

Media Scope Group supports research on COVID-19

Media Scope Group logo

As Media Scope Group CEO Dawid Wiktor wrote on Twitter earlier, Media Scope Group was preparing to provide additional computing power for research to combat the COVID-19 pandemic. We are glad to announce that the preparations were completed two days ago, which means that the additional computing power has been put into use. As a socially responsible company, we believe… Read More »Media Scope Group supports research on COVID-19

Cryptocurrency and ICO

Media Scope Group logo

The creation of the blockchain, and with it the cryptocurrency, initiated a new technological revolution covering the world of technology and creating a new Internet. Cryptocurrencies have become the drive for the new Internet, a tool for the free transfer of capital and allowing for quick and more secure payments. Their creation led to a breakthrough moment in which every… Read More »Cryptocurrency and ICO